Warning: You’re Losing Money by Not Using Webinars

Advantages of Holding Webinars for Your Business

If you’ve ever wondered why lots of business owners moonlight as speakers on webinars, it’s because they understand that this approach can be used to their advantage. If you have never considered utilising webinars/teleseminars (as they are sometimes referred to) as a promotional tool to increase sales for your products or services then you may want to change your mind.

In this article I will discuss the benefits of using webinars as part of your promotional arsenal.

Here are a list advantages when holding teleseminars or webinars:

Webinars help present your business or brand name

A great benefit of conducting a webinar for a business or company is that they can be leveraged to introduce an unknown business or brand name. Entrepreneurs who are brand-new to the industry will find it tough to build interest in their company just because they do not have a history or sufficient background.

Webinars can also benefit a business by letting the owner become its face. This helps to facilitate that a business owner is genuine.

Become a recognised authority

A great advantage of holding webinars is that they can be used to develop your credibility. If you’re still trying to break into a certain market and have to produce sufficient buzz for yourself, this is especially essential.

You will be able to develop a following amongst your target market if you are able to produce a successful teleseminar/webinar. Continued success will likewise assist you expand into your target niche.

Webinars Help Promote You or Your Business

Teleseminars are also utilised as automobiles for product promotion. This is why you’ll discover that speakers of webinars have books, e-books, audio, videos and other items that they market to their audience by means of their lectures.

Normally, a speaker would go over a topic with his audience which explains to the audience how they can achieve a particular end result or show them a solution to their problem. This can be achieved via references to certain products or services, how to guides or instructional products. Much of the material found in these products can not be accessed in the teleseminar or webinar so the audience is encouraged to buy it.

Boost sales

With a well-crafted and delivered teleseminar or webinar, it’s quite simple to sell a product. Numerous knowledgeable teleseminar and webinar speakers swear by these methods, even reporting an increase in sales of their products in thousands of dollars as compared to sales vial their website or foot traffic to their store.

Teleseminars help to Interact with customers on a more individual level

Another tremendous benefit of webinars is that they enable a company owner to interact with their consumers. Businesses can harness the technology used for both techniques to customise their services.

Whether a teleseminar or webinar is offered totally free or as paid lectures, they are always extremely effective as a way to communicate with a businesses audience or market on a more personal level.

Preserve a low expense

A primary issues for many businesses is expenditure. To build a brand name, promote an item or launch a marketing campaign, a business owner usually needs to invest large sums of money without any guarantees. By holding a webinar, a business can benefit by taking advantage of the low cost associated with producing a lecture via a phone or the Internet.

Teleseminars and webinars are extremely cost reliable, simple to produce and do not incur any great costs. And they work! That alone is music to any business owner’s ears.

In Conclusion

Teleseminars and webinars can benefit a business by enabling the owner become the face of the business. To construct a brand, promote a product or release a marketing project, a business owner merely has to invest. Utilising either a webinar or a teleseminar, a company can benefit by taking advantage of the low cost associated with producing a lecture through phone or the Internet.

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Chelsea Set to Dominate European Football

There is a new heavyweight force in European football, they are being bankrolled seemingly by the Russian economy, they mean business, and their name is Chelsea FC Chelsea Football Club have always been a decent club in the second strata of English clubs. In London alone Arsenal and Tottenham Hotspur have invariably been ahead of the Chelsea Blues, even West Ham have often put Chelsea in the shade. But no longer, for in the season 2004-2005, Chelsea won the English Premier League title for the first time in fifty years, their only previous winning season.

But they haven't stopped there, in the new season 2005-2006 they are already well clear in the title race leaving all their rivals gasping, and now they have set their sights on the pinnacle of all the club trophys, the European Champions League . Chelsea have never won the Champions League, indeed no London club ever has. And it is clear that their charismatic manager Jose Mourinho is intent on winning the Champions League again, he did so with his previous club Porto, of Portugal.

So what of the traditional English giants? Manchester United, often described as the world's richest football club, have fallen into the hands of the Glazer family of Tampa Bay fame, but they reportedly needed to borrow half a billion pounds to buy United, a debt the club now shoulders. Spending on new players has so far been thin on the ground and United's brusque Glaswegian manager, Sir Alex Ferguson, has admitted that United, for so long England's most successful club, cannot compete with Chelsea when it comes to buying players. The hordes of United fans are not amused, the natives are growing restless.

Arsenal, London's biggest and most successful club, lost their skipper and driving force Patrick Vieira last summer, he moved to Juventus in Italy for £ 12 million pounds and with their star striker Thierry Henry suffering fitness problems, they picked up some uncharacteristic defeats at unfashionable clubs like West Bromwich Albion and Middlesbrough. This is their last season at their famous old Highbury Stadium before they move to their new purpose built Emirates stadium almost next door. The increased capacity of 60,000 will undoubtedly give their French manager Arsene Wenger more money to spend next year, but of course they have to pay for that new ground too. Far from challenging Chelsea again, it would seem that Arsenal are more likely to fall further behind.

That leaves Liverpool and Newcastle. News comes through just today that the American Kraft Company and family are interested in investing in Liverpool FC, perhaps even buying the club outright just like Manchester United fifty miles up the road, but that is some way down the line. And they too are seeking to build a brand new stadium on Stanley Park and of course that all costs big money. Despite last year freakish win in the Champion's League, Liverpool's league form this season has again been patchy, and that included a 4-1 walloping by Chelsea on their own Anfield pitch. The idea that Liverpool might challenge Chelsea for the title remains a far-fetched one. Newcastle, England's second best supported club are gradually improving, and they have signed England's center forward Michael Owen, but they still remain unconvincing at the top level. They haven't won the title since Noah was seen building his ark, or so it seems, and they aren't going to do so this season either.

So though it is very popular for foreign investors to snap up the leading English (and Scottish) football clubs, it appears that only Roman Abramovich at Chelsea has the financial muscle to buy the best players around. He is the only one to put unlimited funds on the table. Top class players now command a transfer fee of £ 40 million each and whereas Manchester United might afford one of them a season, Chelsea's purse seems bottomless. They have already spent £ 220 + million and are still in the market to buy again when the transfer window re-opens in January.

They have already achieved success by winning at home, now the European Champion's League is the Holy Grail for them, a trophy they are now the outright favorites to win with the odds layers. And astonishingly they have achieved their success to date with an array of strikers who haven't really cut the mustard. Mutu the Romanian, was promptly sacked for drug taking, Crespo the Argentinian, was sent out to Milan on loan last season, and though he is back now he is hardly setting the world afire, or even playing that often, Gudjohnson an Icelander, plays more often than not, the muscular Drogba from the Ivory Coast, seems to have finally claimed the number nine shirt as his own, yet many blues followers still remain unconvinced about him, so it would seem likely that Chelsea may yet be looking for another proven goal scorer come January, especially after a recent rare defeat at Manchester United.

It would take a brave man to back against Chelsea in any competition at the moment. But if you'd like to, you can still have a free $ 30 dollar bet at Betfair.com by entering the code 6CHE3VPWJ when prompted. But one thing is for sure; no one would be surprised if this time next year the Premier League trophy AND the Champions League trophy were both on display in the Chelsea boardroom. It seems that only the Italian giants Milan and Juventus, and the Spanish top two, Real Madrid, and most especially Barcelona with their Brazilian superstar, surely soon to be the world player of the year, Ronaldinho, might stop the London blues. It really does seem as if we have entered a new era in European and world football, or if you prefer the ridiculous name that no one ever uses, Soccer. Chelsea fans have never had it so good while everyone else is left gasping in their wake, for it is a fact that Chelsea Football Club have raised the bar for everyone else to follow. Time will tell if anyone can.

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Do You Believe? A New Source of Faith for Leaders

Following any national or international crisis, we Americans tend to dissect the leadership style of those responsible for handling the crisis. Think about the collective time spent analyzing post-Katrina disaster relief; studying Rudy Giuliani's remarkable efforts to restore his city to normalcy following the 9-11 attack; evaluating the police response to the death of Freddie Gray in Baltimore. As a nation, we learn by example, we learn from our mistakes, we re-learn lessons we once knew about leadership by studying the leaders who demonstrate how leadership is (and isn't) defined.

But perhaps we're missing an opportunity to learn about leadership from a source available to all of us, free of charge. Perhaps we're overlooking exemplars that are right in front of us. Instead of exploring, as the study of leadership usually does, the style and methods of those men and women (and sometimes, even children) who assume the leadership mantle, perhaps we should be studying nature. Instead of turning automatically and immediately to recognized leaders when we are contemplating leadership, it might be worth our while to turn first to the animal kingdom, which has learned to survive despite threats from man, from nature, and even from meteors hurtling to earth from outer space. (The crocodile, for example, has been around for over 200 million years.) By extrapolating from natural examples to leadership behaviors, we can ideally gain fresh perspectives. We can look at situations in a new light, thereby garnering invigorating insights.

Leadership in Atypical Places

Literary lion, Fyodor Dostoyevsky, suggests new understandings will accrue if we are able to "Love all God's creatures, the animals, the plants. Love everything to perceive the Divine mystery in all." Whether you are seeking to unravel divinity-secrets or merely seeking to better understand the elements of good leadership, you'll find nature one of your best sources / resources.

We find evidence of behavioral guidelines, of course, wherever we look-including glimpses into proverbs. This one, from Malaysia, advises, "Trumpet in a herd of elephants; crow in the company of roosters; bleat in a flock of goats."

The very predictability of political speech suggests the need for new understandings of leadership, understandings that can be derived by studying the birds and the bees and the beasts. Inevitably-no matter the party, no matter the events of the day-there will be talk of lowering taxes or restoring the American dream. There will be pledges to make America great again and to do something long-needed on the first day in office. And, of course, there will be references to the Constitution and comparisons to Ronald Reagan.

The contenders for the 2016 presidential race found "outliers" drawing some of the biggest crowds. People like Bernie Sanders and Donald Trump were more of a draw than seasoned political leaders. This dissatisfaction with traditional leaders is another good reason to consider atypical sources of inspiration and best practices. The predictability of political speech and the unpredictability of the speakers' behavior lend importance to the need for a new font of leadership knowledge.

Biomimicry and a Creed of Your Own

There's a word for the emulation of nature to derive scientific benefits: "biomimcry." It is considered a method of solving human problems by imitating nature. We hope that you will soon subscribe to a "biomimicreed yourself," a belief that there is much we can learn from nature's way. If you do subscribe to this belief, you will discover there are many benefits to be derived from studying the animal, insect, and marine world.

You'll come to understand how much is to be learned in the examination, for example, of the tensile strength of a spider's spun silk, which is stronger than steel. You'll comprehend scientists' fascination with burrs stuck on the coat of a Swiss engineer-which led to the creation of Velcro. Become a serious student of biomimicry and see why the nose of Japan's bullet train resembles the long beak of a kingfisher; why NASA engineer replicated the dentricle patterns in the skin of sharks in order to reduce drag.

No doubt you'll be impressed by Pak Kitae, who was drawn to the Namibian beetle and its capture of fog in a desert setting; you'll readily come to see why Peter Agre of Johns Hopkins University won the Nobel Prize in 2003 for his identification of a membrane protein that permits water to pass through the walls of cells. (It wasn't long before the Danish firm Aquaporin use this discovery to desalinate sea water.)

Mother Knows Best

Mother Nature, that is. If you develop a biomimicreed-ie, faith in the possibility of learning important lessons from nature – you will understand Dr. Jonas Salk's explanation: asked how he came to develop the polio vaccine, he simply said, "I learned to think the way Mother Nature thinks." Mercedes-Benz adopted this kind of thinking when they devised an experimental car based on the aerodynamically flawless boxfish. And speaking of fish, biology professor Frank Fish put bumps on turbine blades in order to minimize both drag and noise. The source of his inspiration? A humpback whale statue he saw in a Boston gift shop. Schools of fish led John Dabiri of Caltech University to devise a wind farm that optimizes air flow.

A team of University of Massachusetts researchers have developed an incredibly strong adhesive named Geckskin, in honor of the gecko whose powerful grip is the result of millions of microscopic hairs on its toes. And perhaps you've heard about the new vaccines that no longer require refrigeration. Their producer, Nova Laboratories in Leicester, England, invented them by studying tardogrades, micro-animals that can live without water for 120 years and come back to life when they imbibe water once again. There's so much more we've gained and continue to gain from nature, including light-emitting diodes (LEDs) that came about after scientists in several countries analyzed why fireflies have "fire" in their bellies.

If you watched the 2008 Olympics, you no doubt saw the "Watercube," a swim center that replicates the crystal-like structure of soap bubbles. And, if you subscribe to the online Optimist Daily, you'll know that researchers have discovered a natural sunscreen, by studying the slime that comes from algae and reef fish.

University of Exeter researchers have discovered a way to make energy derived from the sun more efficient-by imitating the method butterflies use to raise the temperature on their flight muscles. Transferring this knowledge to the emission of power coming from solar panels, they have managed to improve output by a nearly 50% increase: by reproducing the butterfly's wing formation, researchers found the power-to-weight ratio of the solar structure expanded seventeen-fold .

As one who has adopted a biomimicreed, you'll be attuned to ways you might improve a leadership undertaking by thinking about nature in new, more respectful ways. You'll not skip over articles like the one by Christopher Solomon that appeared in the May 18, 2015, online edition of New York Times. It featured Dr. Erick Greene, a biology professor at the University of Montana. He finds that "when birds squawk, other species seem to listen."

Greene and others have found that animals can identify the alarm signals of other species. There's a lesson here for business people who tend to become insular in their thinking, failing to benchmark or to bring in divergent thought. Greene found that when little chickadees spot raptors in nearby trees, they make their "chick-a-dee" call, which actually galvanizes other birds to the spot. This avian mob harasses the potential enemy until it leaves the area. (Interestingly, when the chickadees add more "dees" to their calls, it means the danger is larger than usual.) Teamwork triumphs, indeed.

"Biomimicry" usually aligns science and nature. However, in a TED (Technology, Education, and Design) talk delivered in November 2010, Michael Pawlyn explores "using nature's genius in architecture." He maintains that imitating nature would allow us to factor 10-perhaps even factor 1000 times-the savings in energy and resources used in buildings. He speaks of pollen grains that inspire architects to create efficient architectural designs using hexagons and pentagons.

The Wild and the Wildebeests Call

Just as our nation represents unified diversity or "e pluribus unum," the wildebeest looks as if it was carved into one creature from the parts of many others. Like the ferocious bull, the wildebeest has horns; yet, its head looks a horse's (as does its tail). The wildebeest's front end is sturdy, like an ox's, while its hindquarters are slender, like an antelope's. On a very basic level, the wildebeest example provides a lesson for leaders: diverse elements can be united to yield remarkable results-whether in an entire nation or in a humble beast.

Fortune magazine cited numerous other examples of nature as a mother lode of leadership information several years ago ("Calls of the Wild," Tim Carvell, page 121, June 12, 2006). The article begins with a provocative question, "When you've phoned in sick, have any of your co-workers ever been thoughtful enough to come over and regurgitate blood into your mouth?" This is what vampire bats do for each other. Of course, other examples abound of animals working together for the collective good, and of nature fixing her own problems. (An article by Justin Adams in the e-edition of The Optimist [June 15, 2015], asks, "But why invest so much time and money in developing new technologies when nature already has evolved the cheapest, most effective and scalable tool at our disposal: forests? ")

Lee Dugatkin, a biologist-author ("Cheating Monkeys and Citizen Bees") asserts that our animal counterparts are actually operating on a simple cost-benefit analysis. They realize that by working together, they can more easily achieve success for the community as a whole. There is even a phrase that's been coined to explain the individual animal or insect that is willing to deny itself in order to aid the group: "biological altruism."

Unfortunately, we don't always find examples of such altruism in the corporate kingdom. The good news, though, is that improved communications and sincere commitment can overcome some of the stumbling blocks to productive results. Reading about the selflessness of our natural counterparts may indeed inspire.

Plankton author Christian Sardet maintains we owe our very existence to the single-celled ocean drifters. He says that for every two breaths we take, we owe once of them to the photosynthetic microscopic water beings. Apart from such debts, though, we find ourselves indebted to the natural world in less critical ways. By examining various practices evident in nature and natural creatures, we can find add to leadership-knowledge in the human sphere.

The Childhood Connection

By making extensions to leadership practices, we can eliminate some of those stumbling blocks in the way of productivity. After all, we have identified with animals from childhood-all those stuffed animals in our cribs and playpens formed an early linkage, a simpatico with animals we believed, at least for a while, to have hearts and souls. And then, there were all the books and movies and videos-when children cry over Bambi or The Velveteen Rabbit, something has caused that emotional reaction. That something is our early bonding with creatures of the earth that don't look like us but that we relate to, nonetheless. And when children laugh at Mickey Mouse's or the roadrunner's antics, it is because they understand them; they are kindred spirits.

Our imaginations have made us aligned with creatures, as have certain traditions, in particular those inherent in the Native American culture. Each tribe is guided by an animal spirit, the energy belonging to that animal on earth. The power is greater than that belonging to just one animal, as it represents the spirit of all that animal's predecessors.

From the Bible, through Aesop's Fables to modern works of literature like Animal Farm or world-acclaimed accounts like Jane Goodall's of animals in their natural state, we have bonded with and been inspired by animals all of our lives. (As a child, Goodall had a toy chimpanzee named Jubilee that helped shape her future.) It is a very small leap then to move from this enormous influence to the lessons to be learned from the nature world. Up to eighty million dogs and ninety-six million cats are find themselves in American households-to say nothing of the other species cherished as pets. Is it any wonder we find ourselves mirrored in their behaviors, our lives entwined with their existence?

It's true that scientists have been at work for a long time, studying nature and then applying its lessons – scientists like those at the Oak Ridge National Laboratory who, in an attempt to create more efficient solar panels, studied the eyes of moths and lotus leaves and their ability to repel water.

This whole notion of deriving an unexpected understanding of our role as leaders by studying the environment may be new to you, but brilliant minds have been exploring such connections for decades.

Whether you're interested in improving your individual leadership style or interested in improving the way your team functions; interested in getting your entire staff or department to think more about leadership characteristics; or hoping to lead your parish or school or neighborhood in undertaking a project of some kind, turn to nature-if only occasionally-for inspiration.

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Premier League Fixture Confusion

Apart from that, no one else has said anything which I find bizarre because, although Chelsea played on Monday and would be playing again on Thursday whilst United and Arsenal played on Sunday and would not play again till Saturday; Chelsea would actually have the weekend off and their champions league opponents, Liverpool would play on Saturday and then meet Chelsea on Tuesday.

I was just very surprised not to hear Liverpool moan about such a situation until it dawned on me that Rafa Benitez would most likely put out a completely different team against Fulham on Saturday to the 1 he would field against Chelsea.

By some strange coincidence, the same this happened last season where Rafa played a B-string team against the same opposition and that went a long way to confirming Fulham’s premiership status. This was because in the following week he had to play against the same opponents Chelsea at the same stage of the same competition, champions league.

The teams around Fulham would not be too happy if Fulham beat a weakened Liverpool side and for the life of me, I cannot see the rationale behind Everton and Chelsea game being brought forward to tomorrow.

We have a situation where greed has superseded fair play because this game would have repercussions against other teams not involved at all because let us face it, Chelsea stood little chance of winning the league anyway and their best chance of a trophy is winning the champions league while Everton stand little or no chance of coming 4th so it is just teams like Bolton, Reading, Birmingham, Wigan, Sunderland and possibly Newcastle that might be affected.

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Landlords HMO House Insurance

It is no secret that Insurance is largely calculated based on the postcode of the property, the type of tenant, and the risk of flooding, and crime rates etc. Insurers also hike premiums for city locations for no other reason than city prices are expected, by the consumer, to be higher.

As far as Landlords of Student Let properties are concerned, Landlords who need an HMO Insurance policy can expect to pay huge premiums if the postcode is even remotely near a city university. Landlords HMO Insurance near any of the universities in London is automatically inflated, as it is in Cambridge, Manchester, Leeds, Edinburgh and so on and so forth. There are slightly higher risks to an insurer when the property is let on a multi tenure basis to students, but the price increases outweigh that risk.

It is vital that Landlords avoid the main big brands, and the insurers who are running TV advertisements, and delve deeper into what is actually available to them. Insurance is a massive market, there are hundreds of Insurers and underwriters who want a piece of that city business, and are willing to offer more competitive deals, but you need to shop clever!

Landlords HMO Insurance is a niche product that requires specific underwriting, and by choosing a specialist insurer, and not just the big names that come to mind immediately – savings can be made. For example – if you let your property to Phd students, some insurers will classify those tenants as working professionals. This can halve the cost of the Insurance to the landlord. It is not a broadcast fact because the type of Insurers that offer these savings are not plastered all over the media. Insurers like Ageas, Lloyds of London, Vasek, Equity Redstar and many more;- all reputable established underwriting companies – but you don’t hear their name on the TV or Radio.

There are lots of ways to keep the costs of HMO Insurance manageable, and lots of Insurers will offer incentives to Landlords such as Interest Free Direct Debits, to help with their bottom line, and cash flow – again, this is not always a well-known and advertised fact. They simply sit behind UK Insurance Brokers, providing specific Insurance policies to their clients at low-cost rates because they don’t need to service the customer directly, and can save money on the business. The Customer Service, the Advertising Costs, the Administration costs – they are all the brokers’ costs, so the Insurance provider can afford to offer better rates.

Going directly to the biggest names will automatically cost you more as a policy holder. Use a Broker – particularly for niche products. Brokers have access to a large range of products and turn over a high volume of business to the insurers; this enables the Landlord to benefit from choice, and much more competitive premiums. This particularly applies to Landlords who need HMO Insurance Policy’s, with city postcodes near a University or College.

It makes absolute sense for any property owner to shop wisely, and protect their investment with quality Insurance.

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The 3 Biggest Names This World Cup

Are you totally ignorant about football? Know nothing about the beautiful game? With the 2010 Fifa World Cup just round the corner, here you 3 of the biggest names on show. Learn them and not be left out of the conversation.

1) Lionel Messi

Lionel Messi is the 2009 European and World Footballer of the Year and one of the most skillful footballers in the world. Only 22, his dribbling skills have earned him comparisons with the great Diego Maradona. Messi has just completed a fantastic season for Barcelona, helping them retain the league title. Many fans feel that it’s a matter of time before Messi is elevated to the true greats of football, joining the likes of Pele and Maradona. However, in order to reach such heights, Messi must first win the World Cup. Will he be able to do so in South Africa this June? Messi has never been able to replicate his form for Argentina but is well poised to do so in the grandest stage of all.

2) Cristiano Ronaldo

Love him or hate him, Cristiano Ronaldo is one of the most well known footballers today. Ronaldo shot to fame with his transfer to Manchester United in 2003 and won the coveted Champions League with the Red Devils in 2008. A dazzling dribber, Ronaldo is also an accomplished scorer and header of the ball. The 2009 World Player of the Year, Ronaldo moved to Real Madrid in 2009 for a world record 80 million pounds and narrowly missed out on the league title with his new club. The biggest star in a skill Portuguese team, Ronaldo is already assured of his place as one of the greatest footballers of all time.

3) Wayne Rooney

Wayne Rooney, only 24, is England’s biggest star. His rise has been meteoric, becoming the youngest player to score in the Premier League in 2002, breaking Arsenal’s then unbeaten spell. His subsequent transfer from Everton to Manchester United has seen him pick up numerous accolades such as the 2010 Players’ Player of the Year. Known for this aggressive running and never say die attitude, Rooney has had his best season so far and is so important to England that then manager Sven Goran Eriksson took him to the 2006 World Cup even though he wasn’t fully fit. Having tarnished his last World Cup appearance by getting sent off against Portugal for a stamp on Ricardo Carvalho, Rooney has improved his temperament and is in good form for the World Cup.

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